Isadora is a concept store located in the center of Sevilla. Isadora offers products from local designers from fashion, beauty products and jewelry to books and other items, personally curated for a new growing generation of customers that what to get out from the standard massive products and find more honest products.
The concept for the interior design was to follow this line of handmade touch, where furniture where selected
from second hand stores or custom made in a "amateur style" combined with very basic lighting, to create a more unique and authentic atmosphere
Some of the pieces were built with wheels like the counter allowing to change the disposition of the store for different campaigns or events, making possible to reorganize while maintaining a low cost for the client.